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Rich Cruz Chicago
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Why Give Your Agency All of the Control?

Why Give Your Agency All of the Control?

by Rich Cruz | Jul 8, 2022 | Business, Business systems, Digital Marketing, Management, Marketing

This one is likely not going to be a popular one among some audiences. However, I was just thinking about my experience working within organizations both as a director and as a consultant. One of the very common themes I’ve witnessed which makes organizations...
Just One Small Change Can Make a Big Difference

Just One Small Change Can Make a Big Difference

by Rich Cruz | Jun 12, 2022 | Business systems, Health, Inspiration, Management, Marketing, Planning

Throughout my life on this earth I’ve been overweight, and I’ve had trouble with my skin and acne. My weight problems grew especially toward the end of my sign company during the recession and until about 2011. The adult acne grew more problematic too. At that time, I...

Your New 30-Second Infomercial

by Rich Cruz | Feb 15, 2011 | Business, Business systems, Communications, General Business, Management, Marketing, Networking, Relationship marketing, Sales

As I mentioned last week, I attended a networking seminar presented by Dane Sanders at The Marketing Solutions Lab and Alex Livieratos of Business Power Coach. Something that really struck a chord with me at this seminar: my 30-second infomercial (quite frankly)...

Don’t Let Distance and the Weather Slow Down Your Business

by Rich Cruz | Feb 1, 2011 | Business, Business systems, Communications, General Business, Management, Marketing, Sales

So the Chicagoland area between February 1st and 2nd is experiencing one of the worst snowfalls of my (soon-to-be) 35 years on this planet. We’ve shut the doors (save to put the dog out), and settled in for the snow storm of the year. What’s amazing is...

Buy Buy American Pie: Keep it Stateside for Crying Out Loud!

by Rich Cruz | Jan 23, 2011 | Business, Business systems, Graphic Design, Management, Marketing

My father sent me this clip: While funny on a couple of levels (“American Pie” by Don McLean happens to be one of my favorite songs), I was suddenly sickened because I was reminded of a couple of recent workshops, interviews, webinars, and articles which...

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Rich Cruz has served dozens of companies, helping them to create winning marketing projects and operations with Inbound Digital Marketing Strategies, Exceptional Design, and Integrated Marketing Systems.

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